Monday, November 14, 2016

The top becomes an object of refined industrial production

Charles Eames would become fascinated: the top becomes an object of refined industrial production. This is the story of ForeverSpin: a Canadian independent manufacturer founded in February 2014 by Ruben Gonzalez, Viktor Grabovskyy, and Cristobal Uribe, headquartered in Toronto, Ontario. It manufactures and sells tops that are CNC-machined to a metal finish. They have funded the tops through a series of three successful Kickstartercampaigns, along with additional funding through Indiegogo. As of June 2016, they have received over $1.5 million in sales and have sold their tops to over 70 countries.
The ForeverSpin top is the only and exclusive toy manufactured by the company. It is available in 15 different finishes, and can be ordered in a bundled collection.
The tops are CNC-machined by the company at its headquarters. It goes through inspection and, if passed, is branded with a serial number and then shipped to customers. Overall, from sideways, it is 1.125 in wide.
Unlike other tops, it can spin upside-down from its spindle as well.

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