Wednesday, February 11, 2015

Opinion: Tony Ash, managing director for design brand Vitra, about the fakes.

The UK is one of only three European countries failing to protect designers from intellectual property theft – damaging both their income and the reputation of their products, says Tony Ash, managing director for design brand Vitra:
/.../ when I joined Vitra, back in 1999, my predecessor gave me some advice: "Get over the fakes". Fifteen years later, I simply cannot get to grips with the fact that people are able to copy the products of designers such as Ray and Charles Eames, Ron Arad, George Nelson, BarberOsgerby, Verner Panton, Norman Foster, the Bouroullecs and Isamu Noguchi, manufactured by Vitra, without paying a penny to the designer, their heirs or the charitable foundations that have become the guardians of their work. It makes no sense.
Initially, it was Italian manufacturers who copied these products – primarily the popular models and best sellers such as the Eames Aluminium Group Chair and Eames Lounge Chair. However, having successfully challenged these rogue Italian manufacturers in court we ended up facing a newer, and far tougher, battle with Chinese manufacturers" /.../


Courtesy dezeen.com